Yankee Candle Launches Popcorn Scented Candle
Posted on May 16, 2013
Yankee candle has launched a new candle called Movie Night. Movie Night is a popcorn-scented candle that provides the aroma of Regal Entertainment Group's popcorn. The candle comes with a coupon good for a free small popcorn redeemable at any Regal Entertainment Group location through July 21.
Ken Thewes, chief marketing officer for Regal Entertainment Group, said in a statement, "When you smell the freshly popped popcorn at Regal Cinemas, it brings back great memories of past movie nights. We are pleased to partner with Yankee Candle to capture those memories with their launch of the Movie Night candle. Along with capturing the popcorn aroma for their home, everyone who purchases the candle will earn a free popcorn for their next trip to Regal."
A candle like this will likely make everyone in the house hungry and someone will probably end up having to pop some real popcorn. The candle is part of the Man Candles II set from Yankee Candles.
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