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Toys R Us Launches Toys.com Website
Toys 'R' Us has launched relaunched Toys.com as a website that displays toy-related deals. Toys 'R' Us will use the site to advertise deals available on its online stores Toyrsus.com, Babiesrus.com, eToys.com and babyuniverse.com. The site will also provide information about deals in the company's bricks-and-mortar locations: Toys 'R' Us and Babies 'R' Us.
The Toys.com website will also offer an exclusive Deal of the Day. Internet Retailer says the Toys.com website was previously a toy comparisoin shopping website. The site should be popular with consumers because the recession has many consumers in a deal-hunting mood. The site also makes it easier to keep up with sales across the growing number of baby and toy properties from Toys 'R' Us.
Posted on July 16, 2009
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