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Apple Pitching iTunes Subscription Plan to TV Networks
 The Wall Street Journal's Digits blog reports that iTunes is in talks with TV networks about launching a $30 subscription service for tv shows through iTunes.
The company is trying to round up support for a monthly subscription service that would deliver TV programs via its multimedia software, multiple sources tell me.
Apple isn't tying the proposed service to a specific piece of hardware, like its underwhelming Apple TV box or its long-rumored tablet/slate device. Instead, the company is presenting the offer as an extension of its iTunes software and store, which already has 100 million customers.
A so-called "over the top" service could theoretically rival the ones most consumers already buy from cable TV operators - if Apple is able to get enough buy-in from broadcast and cable TV programmers.
A subscription service will only work if they can get enough content providers on board. Subscribers aren't likely to pay a monthly fee if they are also going to have to still pay for their favorite shows that aren't part of the subscription plan. A subscription move could end up putting Apple and Hulu in direct compeition as Hulu is also planning to launch a fee-based service next year. Unlike Hulu, Apple already has people paying for television content on iTunes.
Posted on November 6, 2009
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Analyst: AT&T's Exclusive iPhone Contract Could End Next Summer
 Brandweek reports that Piper Jaffray analyst Gene Munster is predicting that AT&T will lose its exclusive deal with Apple's iPhone next summer.
Rumors that Apple's iPhone may soon shutter its exclusive deal with AT&T just got some expert support. Gene Munster, a senior analyst for Piper Jaffray, stated in a recent investors report that the company predicts Apple could open its iPhone product to additional U.S. carriers sometime next summer.
In the report, Munster mentioned how Apple gained in market share when it switched from an exclusivity model with French carrier Orange to a multi-carrier model, and that this could propel the decision.
It may not happen that quickly. CNET notes that there are also rumors AT&T already has or is negotiating with Apple to get its exclusivity contract extending until 2011.
In an interview here on Fortune's Brainstorm Tech blog, Gene Munster also talks about Apple possibly launched a $30 - $40 tv subscription fee on iTunes that could compete with cable.
Posted on August 31, 2009
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