Hanes Suspended Charlie Sheen Commercials on December 28th
People is reporting that Hanes suspended its Charlie Sheen commercial after news of his arrest for domestic violence. Charlie Sheen appears in the commercial with basketball star Michael Jordan.
The ads for the "Comfortsoft" line of Hanes undershirts were last scheduled to air on Jan. 1 of this year, according to a Hanesbrands spokesperson, but after the arrest most of the commercials disappeared.
"We suspended the commercials on Dec. 28," spokesman Matthew Hall says. "Some were seen on the 25th, 26th, 27th as we could not reach the networks over the holiday weekend."
Hanes has some Charlie Sheen ads that will be running in print magazines. Hanes was unable to cancel these ads. Here is the suspended tv commercial.
Hanes Plus Size Doubling Amount of Space in Wal-Mart Stores
Hanesbrands, Inc. is expanding its offerings of plus size women's clothing at Wal-Mart stores. The Wonder Bra and Hanes underwear will double the space they will take in 3,500 Walmart stores. The brand will also offer other clothing.
Wal-Mart Stores Inc. has started selling an extended line of Just My Size women's clothes, including dress pants, sweaters and other merchandise beyond the underwear and jeans it already stocked, Maria Teza, the brand's director, said in an Oct. 13 telephone interview.
"So many of the women who shop at Walmart today fall into the plus-size category," Teza, 41, said. "She's already there, whether she's buying groceries, toys, clothes for her kids. So we really wanted to create a plus-size destination for apparel for her."
Two New York fashion shows today will introduce the spring collection, ranging in size from 16 to 28, and in price from $6 to $22, she said.
This is a growth area for Wal-Mart that has endured the recession rather well. The company is hoping that sales will continue to increase with the new offerings.
