Ruffian is on somewhat of a roll, having recently launched its Mise en Scene collection of apparel, hosiery and home products for Anthropologie under a two-year contract. The Macy's line will be for spring and fall 2010. Wolk and Morais will create 20 or so items a season to give an edge to Threads & Heirs. For the spring 2011 Threads & Heirs collection, Macy's is expected to tap another guest designer. The Ruffian label will appear along with the Threads & Heirs label on the items Wolk and Morais create.

Macy's describes Threads & Heirs as a casual, modern and affordable men's wear label driven by tops, sport jackets, sweaters, knits, wovens and a trim, clean fit. Prices will range from $24 for a T-shirt to $99 for a jacket. The collection will launch at 200 Macy's stores across the country and on macys.com in March. It's a major launch for Macy's, of the magnitude of its recent exclusive Rachel Rachel Roy contemporary brand also launched in 200 doors.