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$99 Blu-ray Players Likely on Black Friday; $49 Deal a Possibility
Last year the lowest Blu-ray player available on Black Friday was around $149 and this was for an off-brand unit. Video Business has an article that says this year Blu-ray players will dip much lower. Ross Rubin, NPD director of industry analysis, tells Video Business that $99 Blu-ray deals are likely and a $49 Black Friday Blu-ray player deal is "conceivable."
"The streaming products have been popular where they've accounted for a greater portion of the Blu-ray player units sold," added Rubin.
With mass pricing already dipping to below $200 on brand-name models, Rubin doesn't think it is out of the question to see $49 Blu-ray player offers around Black Friday.
"It's conceivable we could see a $49 Blu-ray player on Black Friday, but I think we'll see more $99 deals," said Rubin. "Anything is possible."
Another Video Business story about Blu-ray Black Friday deals says Sears Black Friday deals which leaked promise Sony and Samsung Blu-ray models for $149. The article says several industry insiders expect retailers to offer $99 players from major brands.
Posted on October 29, 2009
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