Rovio and Hasbro to Launch Angry Birds Transformers Products
Rovio and Hasbro have partnered to launch a line of Angry Birds Transformers products. The birds in Angry Birds Transformers are known as Autobirds and the pig villains are knoiwn as Deceptihogs. The new products will include a mobile game, toys and more. There will also be a line of products for the Telepods platform. The products are set to arrive in stores this fall.Blanca Juti, Chief Marketing Officer of Rovio, says in the announcement, "We're really excited to combine the iconic Transformers universe with the quirky world of Angry Birds. This mash-up is going to appeal to both those who grew up with the brand in the 80's, as well as fans of the brand today. People are going to love it!"
Exact details about the toy line has not been revealed, but Forbes has posted a list here that leaked on Hasbro's site. It includes racers, assault vehicles, games and "soundwave" toys.
Posted on June 22, 2014