Polar has launched its new Polar Loop activity tracker. The waterproof bracelet monitors daily activity, exercise level and sleep patterns. The LED display on the bracelet shows calories burned, steps taken and time of day. There is also a Polar Flow app that provides charts illustrating cumulative daily activity and inactivity.
Heb Baer, Polar USA president, said in a statement, "Polar is a trusted training partner for everyone from elite athletes to those looking to lose weight. Polar Loop brings our expertise and insights beyond time spent exercising, providing a complete and accurate picture of all daily activity and underlining the importance of every movement made throughout the day - from running, cycling and weight training to cooking, taking the stairs and walking the dog."
A black version of the Polar Loop with red LED display can be pre-ordered on polarloop.com
for $109.95. A pink version with white LEDs will be available in 2014. Take a look:
Photo: Polar USA