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Play-Doh Introduces New Compound at 2013 Toy Fair

Play-Doh Perfect Twist Ice Cream Parlor


Hasbro's Play-Doh brand unveiled a new Play-Doh compound at the 2013 Toy Fair. Play-Doh Plus is described as having a softer, fluffier texture. It is sold in packs and is also included in new 2013 playsets, such as the Play-DOh Perfect Twist Ice Cream Parlor, which is pictured above. The set will be available in fall 2013. Play-Doh will keep the classic Play-Doh compound around, so there will now by two types of Play-Doh for people to use.

Play-Doh also has some Disness Princes sets coming out in 2013. Here is a list of the Play-Doh sets coming out this year:
  • Play-Doh Frosting Fun Bakery Playset - $12.99, Spring 2013
  • Play-Doh Perfect Twist Ice Cream Parloer - $19.99, Fall 2013
  • Play-Doh Disney Princess Rapunzel Hair Designs Playset - $12.99, Spring 2013
  • Play-Doh Disney Princess Design-a-Dress Boutique Playset - $16.99, Fall 2013
  • Play-Doh Trash Tossin' Rowdy the Garbarge Truck Playset - $19.99, Fall 2013
  • Play-Doh Ultimate Rainbow Pack - $19.99, Fall 2013
Here is a video of Play-Doh's Toy Fair 2013 presentation from Parry Game Preserve. Take a look:



Photo: Hasbro


Posted on February 13, 2013













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