Mario Lopez has been named brand ambassador for Nioxin, a Procter & Gamble product for men with thinning hair. In the campaign, Lopez will reveal statistics about thinning hair from a recent survey commissioned by Nioxin. He will also encourage consumers tao talk to their hair stylists about solutions.
Lopez said in a statement, "Thinning hair runs in my family, so it's always been a concern of mine. A stylist I recently worked with recommended Nioxin's daily three-part system for preventative care. Since I started the routine, my hair and scalp have never looked or felt healthier."