A bearded James Franco is the face of the Gucci Fall eyewear campaign. He wears the new Black Bamboo sunglasses in the ad. The ads were photographed by Mert Alas and Marcus Piggott. Here is a behind-the-scenes video:
Franco is also the current face of the Gucci's Made to Measure fragrance campaign
, which also shot by Mert Alas and Marcus Piggot. Franco is also driving a vehicle in the fragrance campaign.
Photo: Mert Alas and Marcus Piggott