Hallmark has partnered with the Life is good company for a line of greeting cards is stationery. There are 64 cards and 12 stationery designs in the upbeat collection. The cards start at $2.95 and the stationery costs between $7.95 and $12.95. Some Hallmark stores will also carry Life is good t-shirts, hats and drinkware. The card shown above features a man relaxing in a beach chair with a drink. He has a huge smile on his face.
Sarah Tobaben, senior editorial director at Hallmark, said in a statement, "We partnered with the Life is good creative team to co-develop cards that epitomize the joy of simple pleasures. We paired short but powerful phrases with art that evokes a feeling of simple moments and quiet joys. We tried to make each card feel like a tiny little mental vacation in an envelope."