David Beckham is the face of the Belstaff Spring/Summer 2014 campaign. The campaign was photographed by Peter Lindbergh. Hair styling was by Alain Pichon and makeup was by Petros Petrohilos. The rugged black and white campaign also stars model Andreea Diaconu. You can view more images from the campaign here
The campaign includes a short film, called "Ride On," that features Beckham riding a motorcycle through the English countryside with fellow riders.
Beckham helped open
the Belstaff House in London on New Bond Street last fall.