Walmart is bringing back its $10 toys section this year. They are expanding it this year to include more than 100 toys. Last year they offered ten toys for $10. Walmart says its customer research found that 70% of consumers report planning to start their holiday toy shopping before Halloween, and 2 out of 10 will have finished by that time.
The $10 toy offers last through the Christmas holiday. Walmart also says it will match any local competitor's advertised offer on the same toy product if it falls below $10.
Walmart provided the following examples of the toys in its $10 assortment. Some of which are being newly introduced at $10 and others have had prices reduced 20-50% off Walmart's prices.
New Transformers Revenge of the Fallen Deluxe Action Figures
Barbie Cut and Style Rapunzel
Games such as Connect 4, Battleship, Monopoly, Trouble and Jenga
Vtech Explore and Learn Helicopter
Tonka Light and Sound vehicle assortment (firetruck, dumptruck, etc.)
New Littlest Pet Shop Online Animals (virtual pet) or Littlest Pet Shop Playpack sets
Clean-Up Pup Barbie Play Set and Mermaid Splash & Style Barbie
New Play-Doh Burger Builder Set
New Garanimals line Bath Boat (with squirter) and ABC 50 wood blocks kit
Walmart is bringing back its $10 toys section this year. They are expanding it this year to include more than 100 toys. Last year they offered ten toys for $10. Walmart says its customer research found that 70% of consumers report planning to start their holiday toy shopping before Halloween, and 2 out of 10 will have finished by that time.
