AnnaLynne McCord, Dianna Agron Attend Lanch of J Brand City Year Iniative
J Brand has launched a charitable initiative to benefit City Year, a nonprofit organization which aims to reduce the high school dropout rate by identifying public school students at risk of dropping out and providing them with mentoring, role-model and tutoring services. Actresses AnnaLynne McCord and Dianna Agron attended the launch of the charitable initiative.
J Brand has created three limited edition colors, in its skinny fit, for both women and girls. The jeans will be sold exclusively jbrandjeans.com. 100% of the net proceeds of these jeans will be donated to City Year.