Heidi Klum has created a woman's active wear collection for New Balance that will launch this Fall 2010 exclusively on Amazon. The ad campaign for Heidi Klum for New Balance was shot by photographer Rankin, with Jan Dikkers, Amazon Clothing's creative director.
Heidi Klum for New Balance will include tunics, knits, woven tops, leggings and outerwear pieces designed with cottons and silks. The line will retail from $32-168 and will be available in the United States, United Kingdom, Germany and Japan beginning October 7th 2010 exclusively on Amazon.com.
"Busy women, like me, have changed their way of shopping. We now shop online," says Heidi Klum. "I'm proud to announce that I have designed a line of active wear for New Balance that will be sold exclusively on Amazon. I could not think of an easier way to shop than from my bed on my laptop! Our lives as mothers, wives, working women have become so much more than ever before. Whether we are dropping the kids off at school, going out with friends, running errands, running to meetings or swinging by your favorite coffee shop in the morning, we all have one thing in common - we want to be stylish, comfortable and hip!"
