The Beauty Barometer survey - conducted on behalf of L'Oreal - asked 4,000 women in the U.S. and four European countries about their cosmetic products and usage. The study found that over half of women believe makeup gives them an advantage at work. 90% have not changed their makeup usage since the recession started but 40% are wearing more neutral shades.
Here are some more highlights from the study:
Nearly half of U.S. women surveyed believe wearing makeup gives them
an advantage at work and makes them feel more in control
Four out of 10 U.S. women are wearing more neutral shades and a more
natural makeup style than before the recession
The majority of women surveyed believe wearing makeup makes them feel
more self confident, and even more believe that wearing makeup improves their self image (82% and 86% respectively)
Nine out of 10 women in the United States and Europe reported no change in makeup usage despite the economic crisis.
63% of U.S. women surveyed have not cut their hair to make it less expensive to maintain.
The Beauty Barometer survey - conducted on behalf of L'Oreal - asked 4,000 women in the U.S. and four European countries about their cosmetic products and usage. The study found that over half of women believe makeup gives them an advantage at work. 90% have not changed their makeup usage since the recession started but 40% are wearing more neutral shades.
