The Telegraphreports that the British Fashion Council announced that Sass & Bide will be showing at London Fashion Week in September. The denim label is celebrating its first 10 years in business. The Telegraph says stars including Kate Moss, Sienna Miller and Kylie Minogue love Sass & Bide's skiny jeans.
Founded by Australian childhood friends Sarah-Jane Clarke and Heidi Middleton, the designers have witnessed the brand, celebrated for producing pretty womenswear pieces with a quirky twist, gain status internationally through showing their ready-to-wear collections at fashion week in London and New York.
The designers said, "Ten years ago the concept for Sass & Bide was born in London. To be returning here 10 years later, showing in a city that we love so much and that fuels our creativity is really exciting."
The Telegraph 
