Nelly is the new spokesmodel for Sean John Underwear in a bid to give David Beckham and Armani a little competition. The line is owned by Sean "Diddy" Combs, who has undergone yet another name change. If he changes it to a symbol next, we're going to start calling him Puffy again in a fit of pique.
The campaign was shot by Randee St. Nicholas and features a buffed beyond belief Nelly lounging around in his undergarements.
Diddy said, "I have known Nelly for many years and I really admire his work. To me, Nelly is the quintessential definition of the Sean John man. He has the attitude, the swagger, and most of all the physique that our customers can both aspire and relate to. And let's be honest, all of the ladies out there are going to be thanking us for this campaign. The images are so strong; they speak for themselves. We are truly excited to welcome Nelly into the Sean John family."
Nelly said, "I have been a big fan of Diddy and the Sean John clothing line for years. So, when they asked me to work with them, it was a real honor. I hope my fans will enjoy this campaign as much as I did shooting it."
Nelly is the new spokesmodel for Sean John Underwear in a bid to give David Beckham and Armani a little competition. The line is owned by Sean "Diddy" Combs, who has undergone yet another name change. If he changes it to a symbol next, we're going to start calling him Puffy again in a fit of pique.
The campaign was shot by Randee St. Nicholas and features a buffed beyond belief Nelly lounging around in his undergarements.
