Vogue UKreports that Hermes will soon be launching a campaign for its lovely scarves. The campaing will be called J'aime mon carre (I love my scarf) campaign. British photographer Matt Irwin and stylist Francesca Burns to create the campaign, which will focus on four women wearing their favorite scraves. The campaign will also include a website at jaimemoncarre.com (not yet launched) that will provide scarf wearing tips.
