Britney Spears Partners With Candie's For Radar Music Video
Iconix Brand announced continuation of its partnership with Britney Spears for its Candie's brand,. Spears will appear in Candie's fall 2009 advertising campaign. Candie's also outfitted Spears for her new music video, "Radar" and will use footage from the music video for its fall television commercial. The television commercial will debut later this summer and the print campaign will premiere in September issues of fashion, entertainment and lifestyle magazines.
Britney Spears says, "I was so excited to wear Candie's in my 'Radar' video. I especially loved their jeans and cute dresses which were perfect for the theme of my video."
In the music video and television commercial Britney becomes intrigued by a handsome polo player who ultimately gets caught in her radar. You can see Britney's "Radar" music video here.