The Oscar Mayer brand celebrated the 75th anniversary of the Wienermobile vehicle in New York City by unveiling the first Wienermobile Food Truck. The Oscar Mayer brand partnered with celebrity chef Tyler Florence to christen the new vehicle and continue the Good Mood Mission by making a $50,000 donation to Feeding America.
People gathered in Times Square for a chance to see the Wienermobile Food Truck, get a free Oscar Mayer Selects Beef Frank and enjoy special toppings created by Tyler. The new Wienermobile Food Truck will be giving consumers a chance to taste Oscar Mayer Selects Beef Franks throughout the summer.
Florence says, "I'm excited to be working with the Oscar Mayer brand as part of the Good Mood Mission because we could all use a little more good in our day. Food trucks definitely put me in a good mood so I’m delighted to help spread some joy with the Oscar Mayer brand by christening the first-ever Wienermobile Food Truck and also making a $50,000 donation to Feeding America. The Wienermobile might be considered the 'original' food truck, but the clever combination of the world-famous Wienermobile with the modern Food Truck, seems like the perfect evolution for a hot dog on wheels and a great way to continue to spread good moods!”
