Easter Spending Expected to Climb Slightly This Year
NRF's 2010 Easter Consumer Intentions and Actions Survey, conducted by BIGresearch, indicates that Easter spending will climb slightly this year. The NRF says the average person is expected to spend $118.60, up from $116.59 last year. The NRF says total 2010 Easter spending spending is expected to reach $13.03 billion.
Spending on candy and gifts topped people's Easter spending plans followed by clothing, food, flowers, Easter decorations and greeting cards. The average person will spend $17.29 on candy, compared to $16.55 last year, and $18.16 on gifts, up from $17.30 last Easter. Other holiday purchases include clothing ($19.03), food ($37.45), flowers ($7.84), decorations ($6.34) and greeting cards ($6.30).
