The second annual "Yoga in America" survey, has found that
Americans now spend $2.95 billion a year on yoga classes and products,
including equipment, clothing, vacations and media (DVDs, videos, books and magazines). The study revealed that 7.5% of U.S. adults, or 16.5 million people, now practice yoga, an increase of 5.6% from the prior year and 43% from 2002. Of the 16.5 million people now practicing yoga, the fastest growing segment is the 18-24 age group, which increased by a remarkable 46% in one year. In addition, almost one in seven non-practitioners, or about 25 million people, say they intend to try yoga within the next 12 months. Of those practicing Yoga 77.1% are women and 22.9% are men. 44.7% have been doing Yoga for more than two years. The study was conducted by Yoga Journal, a monthly Yoga magazine.