Hasbro Unveils First Transformers: Dark of the Moon Toy
Hasbro has unveiled the first of its Transformers: Dark of the Moon line of toys. The Optimus Prime Commander Class Limited Edition Preview Pack figure is the first toy. The film arrives and theaters on Friday, July 1.
Hasbro has also launched its "16 Weeks of Cyber Sweeps" website, which provides giveaways, content, games and trivia and a 3D experience. The new Optimus Prime figure comes packaged with a pair of 3D glasses to see the 3D content on the "Cyber Sweeps" promotional website, which can be found here.
