Diet Coke Partners With Heidi Klum for Heart Awareness
Diet Coke is partnering with Heidi Klum and the National Heart, Lung, and Blood Institute (NHLBI) in a national heart health awareness campaign called The Heart Truth. To bring heart health into the spotlight during February, American Heart Month, Diet Coke will distribute special limited-edition packaging (pictured above) in support of the campaign. The artwork shows a little man holding up a large heart. It is meant to depict one person's journey from heart health awareness to empowerment to advocacy. Heidi Klum will return to the runway for the Diet Coke sponsored Red Dress Collection Fashion Show on February 11th. The show will kick-off Mercedes-Benz Fashion Week in New York.
"The Heart Truth movement is near and dear to my heart, and I'm honored once again to join Diet Coke as their ambassador for the program," said Heidi. "This year I want to inspire even more women and their families to make choices that promote stronger, happier and healthier hearts."
