Blippy Makes All Your Credit Card Transactions Public
Blippy is a website that will make your credit card transactions public. Each credit card purchase is transmitted on your Blippy page as a short update. You can also have your Amazon and iTunes purchases made public with Blippy. Founder Philip Kaplan explained to CNN how the strange service works.
Currently it's automatic. Typically what people do is they connect one credit card to Blippy, and then the rest of your credit cards are private. So when you buy something that you think is vaguely interesting -- it could be from a restaurant that you are at, or, you know, getting a bagel for lunch, or literally just buying gas, something that's not private -- you use your shared card, your Blippy card, and it's automatically shared with your friends.
We personally like that. We call it passive sharing, and we think it's going to be a trend. You don't have to go to Twitter or Facebook and type to tell everybody what you're doing. You just sort of do your normal stuff and you're automatically publishing. That said, you can always pause the sharing if you're buying birthday gifts or something like that.
There doesn't seem to be a lot of purpose to the website. If enough people use Blippy then maybe some interesting data about purchases and purchasing patterns could be determined from the aggregate data stream. However, they may not get many users since most people probably do not want to broadcast their credit card purchases.
