Coremetrics is already providing Cyber Monday data. Coremetrics says 2009's Cyber Monday sales were over 13% higher than in 2008. Cyber Monday also generated 24% more sale than Black Friday. Here are some highliights.
Cyber Monday continued the momentum set by Black Friday. Sales were up 24.1 percent compared to Black Friday 2009.
Consumers spent more per online order ($180.03 versus $170.19 for an increase of 5.8 percent) compared to Black Friday 2009.
Sales were up 13.7 percent compared to Cyber Monday 2008.
The average dollar amount consumers spent per online order rose 38.2 percent from Cyber Monday 2008 ($180.03 versus $130.24), led by apparel retailers.
Consumers bought nearly 10 percent more items per order on Cyber Monday 2009 compared to Black Friday 2009 and nearly 30 percent more compared to Cyber Monday 2008.
Consumer shopping hit its peak from 9-10 a.m. PST, but maintained stronger momentum throughout the day than on Cyber Monday 2008.
A strong Cyber Monday is not a surprise given that many retailers offered big one-day only discounts and discounts are primarily what shoppers are looking for right now. Free shipping also motivates shoppers and many retailers were offering free shipping on Cyber Monday.
