Hayden Panettiere is the new face of Dooney & Bourke. Peter Dooney is aiming squarely at young consumers with his new design, The Hayden Bag. Hayden was the inspiration for the handbag, which the Heroes actress will pose with in print ads. Hayden told Peter what she wanted: a large leather shoulder bag with puffy pleats, a buckle closure and great style. So that's what she got. The bag is a limited edition made in Florence, Italy and retails for $500.
The bags are scheduled to hit Dooney & Bourke retail boutiques by the end of the year. They will also be available at department stores such as Bloomingdale's, Lord & Taylor, Macy's, and Nordstrom and online at dooney.com.
Hayden said there is an arrest warrant out for her in Japan because of her actions in trying to save dolphins from slaughter by Japanese fisherman. We think her stance is very brave and that the Japanese government's position on killing dolphins and whales is absolutely despicable. (The U.S. government has been at odds with Japan over its merciless and wanton killing of whales for years.) Annoy the dolphin and whale killers and support Hayden, we say.