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InStyle's Taylor Swift Cover Comes to Life With Augmented Reality

Taylor Swift InStyle


Taylor Swift is InStyle magazine's December cover girl. Taylor Siwft looks lovely in a gold Oscar de la Renta gown. WWD reports that Taylor Swift will come to life if you hold the cover up to a web camera.
Readers who hold up the cover to their Web camera will see Swift spring to life surrounded by snowflakes in a 45-second video that ends when she signs her autograph across the screen.
This is one of the cool things you can do with augmented reality technology for those not familiar with it. John Mayer recently did the same thing for a music video.

InStyle explains how its 3-D Taylor Swift cover works here. The issue arrives on newsstands on November 20th.

Posted on November 15, 2009





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