FashionPlaytes and Hasbro Launch Littlest Pet Shop Design Studio
Hasbro and FashionPlaytes have partnered to launch the Littlest Pet Shop Design Studio. FashionPlaytes is an online clothing design store for girls aged 5 to 12. Girls can now add exclusive Littlest Pet Shop graphics to the clothes they create at FashionPlaytes.
Sarah McIlroy, CEO of FashionPlaytes, says, "Littlest Pet Shop is one of the hottest lifestyle properties with tween girls, and we’re thrilled to be teaming up with Hasbro to provide a unique way to interact with a favorite brand”, said Sarah McIlroy, CEO of FashionPlaytes. “We’re dedicated to providing girls with a safe, fun outlet to explore their creativity and design clothes they love to wear. The Littlest Pet Shop Design Studio will enhance their experience."