Target Turns Mobile Phone Sales Over to RadioShack's Kiosks
The Minneapolis-St. Paul Business Journalreports a RadioShack subsidiary has set up mobile phone kiosks in nearly 100 Target stores in several states. The kiosks are part of Target's plan to outsource its mobile phone department to RadioShack.
Kiosk Operations Inc., a wholly owned subsidiary of Forth Worth, Texas-based RadioShack, took over mobile phone sales at about 100 Target stores in Minnesota, California, Georgia, Illinois, New Jersey, Texas and Washington earlier this month. The Target kiosks have been branded as Bullseye Mobile Solutions and are run by Kiosk Operations employees who wear black shirts instead of the red shirts typically worn by Target's staff.
The article says the kiosks offerings are similar to what Target currently sells in its mobile phone department. Target plans to use the kiosks in all 1,700 of its stores in 2010.
The Minneapolis-St. Paul Business Journal 
