We like Dr. Andrew Weil: he tells us things that will make us feel better: eat whole grains, do yoga and avoid the poisonously addicting delights of high fructose corn syrup. Now Dr. Weil has teamed up with Origins to create a new anti-aging line of products which feature mushrooms as a key ingredient. We haven't heard about any top models being signed to promote Plantidote and were, in fact, somewhat surprised to see Dr. Weil's smiling face next to the product on the Origins website. Apparently, Origins has come to terms with the fact that women don't want to use a product that could possibly make them look like dear Dr. Weil. Here's a sample of the product description:
Gorgeous is probably not the first word that comes to mind when describing Dr. Andrew Weil, one of the world’s foremost authorities on integrative health. But gorgeous, healthier, more radiant skin is the big-beauty-payoff you'll experience with his new integrative program from Origins. An ardent disbeliever in unnatural perfection (underscore unnatural), Dr. Weil’s approach features an ample dose of realism and some magical mushrooms. Hearsay? Hardly. There's research to confirm what your mirror will tell you.
After just one week the results were remarkable: women saw and felt a definite difference...a visible improvement in skin texture, condition and appearance. And 80% said that their skin was soothed and calmed by Plantidote Mega-Mushroom Face Serum.
This serum contains a proprietary blend of some of the most effective natural substances Dr. Weil has discovered to address skin problems. It includes Hypsizygus ulmarius, Cordyceps and Reishi mushrooms, Ginger, Turmeric, Holy Basil, Resveratrol and Argan Nut Oil.
He also has other products in the line.
Hmm...well that sounds promising. Maybe Origins is smart putting a picture of Dr. Weil next to the product. After all, we do trust him: he's got a Harvard medical degree and is into the whole healthy lifestyle thing. But hasn't he sold out his principles by hawking a face serum? Of course not -- Dr. Weil donates all his after-tax profits from the sale of the products to the Weil Foundation, an organization "dedicated to sustaining the vision of integrative medicine."
No doubt they're busy figuring out how to help us live to be 100 right now. Actually, we wouldn't mind living to be 100 -- so long as we don't look like we're a day over 27.