Alexander Wang's Rocco Bag Sells Out Quickly at Barneys
Alexander Wang wrote a report for Style.com about how quickly his Rocco bag sold out at Barneys. The Rocco bag already had a waiting list of 400 before it went on sale.
When I got to Barneys, I was welcomed with the news that our Rocco bag had a waiting list of 400-plus. By day's end, their entire Spring 2010 handbag order sold out with pre-buys-and that's before it will even hit the floor. Yikes! Good news, but now we're going to have to figure out how to produce more bags so our section won't be empty come January.
Barneys' listing of Alexander Wang handbags can be found here but there is not Rocco handbag among them. It certainly sounds like he needs to find a way to increase production.