Suntory's Blue Roses Will Soon Go on Sale in Japan
Japan Todayreports that Suntory Flowers Ltd unit will begin selling its genetically engineered blue roses called Applause in Japan on November 3rd. The blue rose was developed in 2004 by using a blue gene from pansies. You can read more about the rose here.
The price for a single blue rose will range from 2000 to 3000 yen, which is about $22 to $33. The Japan Today article does not mention whether Suntory has plans to sell the blue roses outside of Japan.