Actress Kelly Rutherford has been named the brand spokesmodel for Peter Thomas Roth. Kelly is best known for her role as Lily van der Woodsen in Gossip Girl
. She is the first celebrity endorsement for the skin care brand. She will be the face of the brand in its national ad campaigns.
Peter Thomas Roth said in a statement, "Our customers have come to know me as the face of our brand, but since most of our national ads have a female model in them, bringing Kelly on in the ads is a beautiful and glamorous way to spice things up and allows us to be even more aspirational."
Kelly says, "I have long admired and used the Peter Thomas Roth brand. As a skin care devotee, it was very important to me that any beauty collaboration I do be an authentic one. I appreciate the brand's results driven philosophy and targeted approach to beauty. Whether it's breakouts, brown spots, wrinkles or redness, PTR has a solution."
Photo: Peter Thomas Roth